SEO Hacks That Actually Work

Getting your high-volume keyword to the top of page 1 cannot be accomplished solely through SEO hacks.

But there are clever strategies that can make a big difference in your digital marketing results.

Create Branded Keywords

Develop a branded search term that is unique to your business and/or includes your brand’s name.

• Using these long-tail keywords helps search engines better understand your brand and its relevance to specific search queries. This results in being seen by more prospects.
• Because they have lower competition compared to non-branded keywords, it is easier to rank higher with them. Higher rankings improve brand awareness and recognition.
• Consistently using your branded keywords in your content and on social media platforms, you establish a strong online presence and improve the authority of your organization with your audience. This leads to valuable backlinks, shares, mentions, and other organic traffic.

After Publishing, Change The Target Keywords

Changing your target keywords after publishing can help you stay relevant and competitive in the ever-changing world of SEO!

If your original keywords aren’t cutting it, don’t hesitate to slightly change the copy, update your heading tags, and adjust your click-worthy meta descriptions to fit in with the best ranking keywords related to your message.

Make Use Of Multimedia

The most popular sites are visually appealing and engaging thanks to their use of multimedia.

Using infographics, videos, and interactive content enhances the user experience, leading to longer on-site visit times, reduced bounce rates, and higher engagement metrics.

What’s more, people are more likely to share and link to content that includes multimedia - attracting more backlinks and social shares.

Get New Links

Any piece of content that generates buzz and drives traffic to your website has the potential to improve its search engine rankings.

When an article, blog post, infographic, or video is specifically designed to attract quality backlinks from other websites, it is called link-bait content. To work, though, it must be created with the goal of providing value to the reader:

• Unique and original.
• Well-researched, citing authoritative sources and providing data to back up its claims.
• Visually appealing and easy to consume.
• Shareable on platforms such as Twitter, Facebook, and LinkedIn.

External links can help improve your website's authority and credibility in the eyes of search engines. But low-quality or spammy external links will harm its rankings and reputation. Carefully vet and monitor external links to ensure they are high-quality and relevant to your website's content.

Without search engine optimization, you could be missing out on building relationships with thousands of potential customers. Let our SEO experts develop a marketing strategy that will help you succeed online with tried and tested SEO hacks that actually work. Contact WSI Digital Boost today for more information.